Blog Categories


Digital Marketing Company in Kerala (Best & Top 10 New Things 2018)

Looking for digital marketing company in Kerala

Digital Marketing Company in Kerala ,Targeting a tech savvy crowd is even more challenging in 2018 when it comes to digital marketing companies and to be the best digital marketing company in Kerala, need to follow the following criteria on a mandatory basis.

  • How do you know the Best Digital Marketing Company in Kerala

  • Before pitching the crowds try to be on the first page of Google at least for one prominent keyword like ‘best digital marketing agency in Kerala’ or ‘digital marketing company in kerala. If the company website is not ranking organically, the credibility is at stake.

  • No matter how small your digital marketing team is, what matters more is the expertise and individual experience. The companies that claim to provide the best digital marketing company in Kerala, sometimes fail to rise up to the expectations of the client , sometimes out of overselling as well.

  • A private limited company is considered more trustworthy and your website popping up for digital marketing companies in Kerala and near  info park Kochi, is simply secondary.

  • You might be providing all services, but to keep that in equilibrium is messy, hence it’s always good to concentrate on one and prosper in the same, as in rather than trying to be the best digital marketing company in Kerala, focus on being the best SEO Company in Kerala.

  • What differentiates a digital marketing company from others in 2018 is more of the concepts and realistic strategies that can generate immediate results based on the requirement.

  • Always be updated on the latest trends, foresee the upcoming market and execute it not for 2018, but for 2019. Always plan a year ahead.

What is “Digital Marketing” in 2018?

Digital marketing encompasses all marketing efforts that use an electronic tool or the net.

Businesses leverage digital channels including search engines like Google, social media, e-mail, and their web sites to connect to contemporary and potential clients.

It has affected the developing countries like India to a great extent and Kerala being the most literate state in the country has its own influence over the larger crowd.

Digital Marketing Company in Cochin vs. Direct Marketing Agencies in Kerala

The growth of Best digital marketing services in Kochi and other major cities, has led the alarm to strike in the direct marketing agencies in Kerala.
So the trend in 2018 and will continue in 2019 as well is to either hire an in-house team and if doesn’t seems feasible collaborate with the digital marketing service providers on a barter system basis.
Whyrel boasts of more than a decade worth experience in Digital Marketing, Social Media Marketing, PPC and SEO having created success stories for our clients and having delivered proven results to further their business growth.
For a free digital marketing consultation, you can write in to us at or give us a call on +919895350567


How to Leverage Christmas With Google Ads

How To Reach Targeted Potential Customers Through Google Ads

Consumers these days start their purchase journey online. They go on to Google and search – they use Google Search, Image Search, Gmail, Maps etc – all Google products. The benefit of using Google Ads is, the possibility of reaching potential customers where they are and when they are looking for you.

The festival season sees an outbreak in terms of search for consumer categories. This trend picks up around Diwali, continues till New Year through Christmas.

How to Leverage Digital Marketing This Christmas With Google Ads

  • Stay on top of the mind

Being present when a potential customer searches for your brand/service is key. With Google Ads, you get to advertise in front of a potential customer, for the keywords you choose.

  • Capitalize on mobile traffic and increasing conversion rates

Why: 58% of smartphone users reported using their smartphone for shopping-related activities in the last 30 days. And, over 40% of online transactions are on mobile. Source

  • Connect online searches and convert to store visits

Using triggers that would inspire customers, probably with special offers and in store discounts, you can lure the wary online searcher to turn into a store visit from where your sales persons can really push for a sale.

How Can You Place Google Ads And Make The Most Of The Upcoming Christmas Season?

Whyrel specializes in tailor made campaigns made to fit the pockets and advertising needs of clients of every size, geography and segment. A good digital marketing agency is required not just to set up your campaign, but to have it running while ensuring you receive the maximum ROI for every rupee invested.

Whyrel boasts of more than a decade worth experience in Digital Marketing, Social Media Marketing, PPC and SEO having created success stories for our clients and having delivered proven results to further their business growth.

For a free digital marketing consultation, you can write in to us at or give us a call on +919895350567



Outrank Your Competitors with Local SEO

Local SEO For Business 2018


Local search is great for independent companies: four out of five purchasers utilize pursuit to discover neighborhood data, which implies if your business isn’t streamlined for local search, you could be passing up 80% of your potential clients. To put it plainly, local SEO is basic on the off chance that you need your business to rank on Google and other search engines.

Why Local SEO is important to your business?

Local SEO is critical, particularly on the off chance that you have a business with a physical store, or one that gives an administration in a specific region.

As indicated by an investigation done by Forbes, 95% of cell phone clients have utilized their gadget to perform nearby pursuits, out of which 61% called the business and 59% visited.

Furthermore, SearchEngineWatch found that 70% of portable clients snap to call a business straightforwardly from Google list items utilizing their cell phones.

Presently these numbers will disclose to you that leads from area based scans are a noteworthy road for potential clients, and those numbers will just continue developing. Since these leads are from individuals who are particularly looking for items or administrations that your business offers, it is protected to accept that these are qualified leads that will have a higher change rate too.

How can I improve my Local SEO?

Surveys are critical as they speak to the virtual grandstand of your business. Buyers are intensely depending on them with regards to shopping on the web. Organizations hence need a nearness online regardless of whether they don’t have an internet business site, which could be the situation for little neighborhood organizations. All they would require is a Google My Business account, or, in other words simple to set up.

Fortunately, it will be significantly less demanding now for organizations online to get Google audits as Google + accounts are no longer required for clients to do as such.

How can I do Local SEO?

  1. Improve Internal Linking Structure

External links indicating your site are perfect altering your inside connecting structure will likewise support your local SEO rankings.

  1. Optimize the URL, Title Tags, Headers, Meta Description, and Content

Each time you compose a bit of substance, you have to advance the substance for web search tools by utilizing high-volume catchphrases in the URL, title, header, meta depiction, and body. In case you’re experiencing difficulty concocting geo-focused on substance, consider featuring client examples of overcoming adversity and contextual analyses.

  1. Add Location Pages to your Website

On the off chance that you have in excess of one physical area, make area pages. Area pages give perusers your NAP, store hours, one of a kind store portrayals, stopping/travel data, advancements, tributes from glad clients,

  1. Create Local SEO Content

Content expounding on general themes will pull in a wide group, here and there it’s more vital to sharpen your concentration and expound on nearby or industry news to draw in a neighborhood gathering of people.

  1. Ensure your website is mobile-friendly

The absolute most normal ways individuals will utilize your site in a portable domain is to look into surveys, discover bearings to your area, and scan for contact data.

Outrank Your Competitors with Local SEO


All About Hashtags

We have all been hearing about and using the # symbol randomly like garnishing a dish. Most of us are familiar with the idea of a hashtag. From a user perspective, hashtags are used to categorize content, enabling better discovery of content without having to dig through irrelevant information.

Hashtags are funny how they act. Based on some studies, having more than two hashtags on Twitter has shown negative impacts in terms of reach for certain brands, however on instagram, the more hashtags you use, the better your visibility is. However, after about 10 hashtags, there is a risk of losing out on engagement.

So What Are Hashtags?

By definition, a hash·tag is a word or phrase preceded by a hash mark (#), used within a message to identify a keyword or topic of interest and facilitate a search for it.

Whenever a hashtag is used in content, it is indexed by the social network where it is used and thus the bit of content becomes searchable/discoverable by others. Upon clicking on the hashtag, a page that aggregates all of the posts with the same hashtags in real time is where a user would land. When speaking of hashtags, ‘trending topic’ is another word that comes to our mind. When a keyword picks up enough momentum, it becomes what is known as ‘trending’, but trending is not always becoming the post popular keyword, how a keyword becomes trending also depends upon a user location, connections on social networks, their interests etc.

Where Did Hashtags Come From?

The first use of a hashtag in social media can be traced back to one man. Chris Messina is a former Google employee who worked in developer relations and as a designer on Google+. He’s been officially credited as the first person who tweeted using a hashtag.

There are multiple tools relating to hashtags on social media which can be used to identify popular hasthags and also to analyze them. is a free tool you can use to find hashtags. It also gives numeric data on hashtag use and helps you to map a hashtag in relation to other similar options.

RiteTag is a powerful hashtag search tool you can use for Facebook and Twitter. It provides up-to-date data as to how your hashtag is performing.

Besides these useful tools, there’s a simple low-tech strategy for finding hashtags. Look through similar accounts, see what hashtags they’re using, and click through to see how other accounts are using those hashtags. This is an easy way to find hidden gems that may not show up on searches through the above tools.

What role does hashtags play in your social media strategy?


IGTV : All You Need To Know About Instagram TV

IGTV lets users create content

With the arrival of the smartphone, everyone is now a photographer – clicking pictures of everything ranging from sunrises to silhouettes, food to pets and sharing almost anything and everything from their lives.

People are already moving away from the traditional methods of creating and watching video like TV and moving on to mobile platforms. Read More